Image Credits: Scenic Group Scenic Group has announced a strategic partnership with Assam Bengal Navigation (ABN), marking its expansion into the Brahmaputra River and a commitment to have two ultra-luxury Scenic River ships operating in India by 2029-30. The long-term agreement marks a significant next step in Scenic Group’s expansion within the Indian market and will bring together ABN’s more than two decades of experience operating river cruises on the Brahmaputra and Ganges. This aligns closely with Scenic’s global expertise in all-inclusive ultra-luxury cruising, international operations, and immersive experiences that connect guests with the destinations they visit. The Brahmaputra River will offer Scenic guests access to distinct aspects of India, shaped by dramatic landscapes, wildlife, ancient cultural traditions, and remote riverside communities. It will provide a natural complement to Scenic’s upcoming inaugural 2027-28 Hooghly River program in West Bengal, while extending the brand’s ability to offer deeper, more diverse discovery of the subcontinent. The partnership was confirmed following a recent meeting in Delhi between Scenic Group Founder and Chairman Glen Moroney, Ashish Phookan, Founder and Managing Director of Assam Bengal Navigation, and Shri Sarbananda Sonowal, Union Minister of Ports, Shipping and Waterways. Glen Moroney, Founder & Chairman of Scenic Group, said: “India offers extraordinary potential for luxury river cruising. Our partnership with Assam Bengal Navigation gives us the benefit of deep local expertise and an established operating platform, while allowing Scenic to bring its international experience in luxury cruising to the market. Scenic Aura is the first step in what we expect will be a long-term commitment to India.” Ashish Phookan, Founder & Managing Director of Assam Bengal Navigation, said: “ABN has spent more than two decades developing river cruising on the Brahmaputra and Ganges. This partnership brings together